invideo AI: Video Creation Powered by Agentic AI

invideo AI is a video creation platform built around "Agent One," an AI agent designed to write, generate, and edit video content from a single creative brief rather than requiring frame-by-frame manual editing. Instead of treating AI as a single generation button, invideo positions its agents as collaborators that plan scenes, select the right underlying AI model for each shot, and keep a project's characters, locations, and style consistent across an entire video.

The platform is aimed at creators, marketers, and enterprises who want to produce polished video content, from short social clips to full ad campaigns and films, without needing a production team or deep video-editing expertise.

Core Features

Agent One

Agent One is invideo's flagship AI agent. Users describe a project, such as an ad concept or a script treatment, and Agent One develops a shot-by-shot plan, generates the needed clips and images, and assembles them into a coherent video. The agent stores long-term context about a project, so revisions and new shots stay consistent with earlier work instead of needing to be re-explained each time.

AI Image and Video Generator

invideo gives users direct access to an AI image generator and AI video generator, letting them create visuals and video clips from text prompts, choose from a range of underlying models, and generate content for specific platforms like YouTube, Instagram, TikTok, and Facebook.

AI Avatars and Voice

The platform includes AI avatar generation, voice cloning, and automatic subtitle generation, letting creators produce talking-head style videos, dubbed content, and captioned videos without filming a live presenter.

invideo Studio: Traditional Timeline Editing

For users who prefer manual control, invideo Studio offers a traditional timeline-based video editor alongside the AI tools, so teams can fine-tune AI-generated footage or edit standard video projects from scratch.

Multiplayer Collaboration

invideo supports real-time multiplayer collaboration, letting multiple team members such as producers, writers, and sound designers work on the same project simultaneously with live cursors and comments.

Supported AI Models

invideo integrates a wide range of third-party AI video and image models rather than relying on a single proprietary engine, including options such as Google's Veo, OpenAI's Sora, Kling AI, and various image models like Nano Banana Pro and Ideogram. This lets users pick a model suited to a specific look or budget rather than being limited to one style.

Pricing

invideo follows a freemium structure with plans for individuals as well as teams and enterprises. Paid plans include access to a large library of image, video, and audio models, along with credit-based usage for on-demand top-ups, and access to premium stock footage from providers like iStock and Storyblocks. Enterprise customers can also access dedicated support and security features, including SOC 2 and ISO alignment and GDPR compliance.

Who Uses invideo AI?

invideo is used across filmmaking, advertising, microdrama and episodic content, and social media production, and the company states it has been backed by investors connected to companies like Stripe, Spotify, Flipkart, and ByteDance. Marketing teams use the platform to keep video ads on-brand across formats, while social media creators use it to turn a single idea into multiple vertical cuts for different channels.

Frequently Asked Questions

What is invideo AI used for?

invideo AI is used to generate, edit, and produce video content, ranging from social media clips and advertisements to films and episodic series, using AI agents that handle much of the planning and execution.

Is invideo AI free to use?

invideo AI offers a freemium model, giving users access to core video generation tools before upgrading to a paid plan for more credits, models, and features.

What is Agent One?

Agent One is invideo's AI agent that plans, generates, and edits video projects from a creative brief, keeping characters, settings, and style consistent across every shot in a project.

Can teams collaborate on invideo projects?

Yes. invideo supports real-time multiplayer collaboration, allowing multiple team members to work on the same video project simultaneously.

Does invideo support manual video editing as well as AI generation?

Yes. invideo Studio provides a traditional timeline-based editor, so teams can fine-tune AI-generated footage or edit conventional video projects by hand.

What AI models does invideo AI use?

invideo integrates multiple third-party AI video and image models, including options like Google Veo, OpenAI Sora, and Kling AI, letting users choose the best model for each shot.

Why Agentic Video Editing Matters

Traditional AI video tools often require users to write a detailed prompt for every single clip, then manually stitch the results together in a separate editor. invideo's agent-based approach tries to remove that repetitive work by keeping a memory of the project's characters, settings, and tone, so a director-style note like "make the lighting warmer in the reunion scene" can be applied without re-describing the entire shot from scratch. This is particularly useful for longer-form content like short films or episodic microdrama, where visual consistency across dozens of shots is difficult to maintain with single-prompt tools.

For teams producing high volumes of marketing or social content, this also means faster iteration: an agent can generate several variations of an ad concept, and a producer can review and adjust them collaboratively in real time rather than waiting for a full re-edit each time feedback comes in.

How does invideo differ from a simple AI video generator?

Many AI video tools generate a single clip from a single prompt with no persistent memory of a broader project. invideo's Agent One instead maintains context across an entire video, coordinating multiple shots, characters, and locations so that a whole project feels cohesive rather than being a collection of disconnected clips.

This distinction matters most for brands running campaigns across multiple platforms, since invideo can adapt a single core idea into vertical, square, and widescreen formats while keeping the same characters and visual identity intact throughout.

Combined with its freemium pricing, this makes invideo accessible to solo creators just starting out while still offering the collaboration and security features larger marketing teams need.